OUR STORY

Founded in 2023 by a creative soul who refused to work for anyone else, Rug ‘N’ Roll grew from a passion for turning digital ideas into tactile art. Starting from a background in graphic design, the journey into hand-tufted rugs was self-taught - through thousands of hours of hands-on practice, countless tutorials and courses to refine the craft.

At Rug ‘N’ Roll we challenge the limited, cookie-cutter options in the rug market. Each piece is designed in close collaboration with you, ensuring your ideas and vision shape the final creation. From selecting yarn colours to approving mockups, you remain at the heart of the process.

Our design style is bold and eye-catching, mixing playful creativity with a refined sense of colour and form. Sustainability and craftsmanship guide every step — from reusing yarn for pillows to always seeking to reduce environmental impact, and even giving you the option to help too by choosing New Zealand wool.

More than just floor coverings, we see rugs as versatile art - whether it’s a personalised name rug, a quirky frog, or a subtle art wall hanging pattern. Rug tufting isn’t just a product; it’s a creative hobby and statement anyone can embrace.

Looking forward Rug ‘N’ Roll aims to collaborate with brands and push the boundaries of bespoke rug-making - all while committing to sustainability and accessible pricing without compromising quality.